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Anna Dean

Guest writer

Anna Dean is co-founder and co-director of Wellington agency Double Denim Ltd. She is a PR maven, social media strategist and memorable event creator.

RNZ youth Concert Radio NZ

RNZ wants a ‘youth’ audience. Here’s 10 ways to get one

Anna Dean offers 10 ideas to RNZ management to grow a youth audience without having to build a costly new platform – none of which involves scrapping RNZ Concert.

By Anna Dean | 22nd February, 2020