Where are the Audiences? For the first time in two years, we have the answer

Regular Fold listeners know that the release of NZ on Air’s ‘Where are the Audiences?’ media research is the biggest day of the media year. Duncan Greive is joined by PHD’s chief planning and strategy officer, James Davidson, to pick their 10 favourite insights from this year’s extremely interesting edition.

This episode is presented in partnership with PHD Aotearoa.