He founded an ethical dairying company that would allow calves to stay with their mothers. But Happy Cow founder Glen Herud admits that his enterprise had failed.
Against considerable odds, Glen Herud's mission to create an ethical dairy company continues.
In part two of his series documenting his attempts to launch Happy Cow Milk 2.0, Herud talks about single-use plastic in the dairy industry and the plan to get farmers to adopt the "Happy Cow way".
His company has been liquidated this month, the liquidators are selling off his dream for a song. But Glen Herud is not giving up on his ethical milk mission.
He founded an ethical dairying company that would allow calves to stay with their mothers. Last week, Glenn Herud had to admit that his enterprise had failed.