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ok boomer feature image chloe swarbrick jack tame
ok boomer feature image chloe swarbrick jack tame

MediaNovember 10, 2019

Oh Chlöe no! All the boomers who aren’t OK with OK boomer

ok boomer feature image chloe swarbrick jack tame
ok boomer feature image chloe swarbrick jack tame

Online commenters have had an absolute field day with Chlöe Swarbrick’s parliamentary riposte. Here’s our high-level analysis.

A lot of people had a lot to say about Chlöe Swarbrick’s “OK boomer” retort in parliament last week. While to some she’s a “hero politician” who “clapped back” at her colleague by employing a “devastating” putdown, others aren’t so impressed with Swarbrick, or with the whole “OK boomer” thing. A New York Post columnist said it symbolised millennials’ “extreme hatred” for baby boomers (those who were born between 1946 and 1964, in case you’re wondering). Actor William Shatner labelled it a “childish insult”. A conservative American radio host even compared it to a racial slur, making the bold claim that “boomer” is “the n-word of ageism”.

Writing in the Guardian, Swarbrick herself expressed surprise at the attention the comment had received, saying the retort had been “symbolic of the collective exhaustion of multiple generations set to inherit ever-amplifying problems in an ever-diminishing window of time”. But it appears that not every Guardian reader was mollified by her explanation. As of writing, there are 428 comments under the story on The Guardian Australia’s Facebook page.

Meanwhile, TV reporter Jack Tame wrote a tongue-in-cheek piece in the Herald suggesting boomers offended by the comment might need to harden up. On the Herald’s Facebook page, the story has so far prompted 544 comments. 

As a public service, The Spinoff has now read all these comments and has grouped the reactions under general themes.  

AGEISM! DIVISIVE POLITICS! BIGOTRY!

Among the most common sentiments expressed was this one: that Swarbrick and Tame were being discriminatory.

“It symbolised your ageism and inability to formulate an argument,” said one commenter on Swarbrick’s piece in the Guardian. “The phrase is not innocuous,” added another. “It plays to the generational divide that’s been promulgated more than ever in the recent times… Her article is a clear demonstration that politicians of all ages may be adept in using weasel words.”

Another commenter said it was “definitely a derogatory term, used to offend and disempower. Can’t be construed as anything else.”

On Tame’s piece came this comment: “I think its called elder boomer abuse and i for one am sick of the slam the Boomer brigade..We may not have done a lot right in some peoples eyes each generation has this but we sure as hell worked extremely hard for what we have. [sic]” 

Then, on the Guardian piece, there was this galaxy brain take:

YOU SHOULD BE GRATEFUL, YOU AVO-ON-TOAST-SCOFFING, LATTE-GUZZLING LITTLE SHIT

Tame should be thanking boomers, reckoned a bunch of Herald commenters. “Not sure were you live Jack but every service, road, school, hospital you used while growing up was paid for by past generations. Paid tax for 50 years, what is your contribution been to your country’s future generations?” asked one.

“He fails to understand that without boomers he himself wouldn’t be wasting our oxygen. Which given the arrogance of the little twerp wouldn’t be a bad thing. Wonder if he talks to his parents like that?,” opined another.

“Oh dear Jack Tame…. you really have no idea do you…. you should actually be thanking us ‘Boomers’ as you put it…. :),” wrote a third. “Us ‘boomers’ were always the real workers and savers. The leeches and monsters appear to be our prodigy*.”
*ed’s note: I think he means progeny??

The younger generation’s alleged propensity for eating and drinking things was also a common target. There were “no fast food or designer labels” for the boomer generation when they were young, stated one commenter on Tame’s story.

“The reason they [young people today] don’t have money is because they spend it on coffees,” said another. “Haha.”

#NOTALLBOOMERS

Some boomers aren’t so bad, said some boomers.

On the Guardian piece: “Many ‘boomers’ are radical activists who fight for all the same causes as the so called, ‘peter pans’ do. Ageism is up there with racism and sexism.”

“It’s not the Boomers who are the problem. I’m getting very tired of this constant whinging & whining by everyone that everything wrong with the world is the Boomers’ fault when it just plain isn’t. [sic]”

‘OK BOOMER’ IS A DUMB THING THAT DUMB PEOPLE SAY 

A common sentiment was that Swarbrick and Tame are not very bright. “‘OK Boomer’ is today’s version of ‘I know you are but what am I’,” wrote one commenter on the Guardian piece. “It’s what you say when you want to be all cool and contemptuous, but you aren’t actually smart enough to be any good at doing it.”

“Ok boomer is the dumbest thing ive ever heard – typical that some young know it all would represent this meme,” said another.

On Tame’s piece, a commenter said, “Wow such impartial journalism … Used to think this guy had a brain.”

Keep going!
Tiktok screenshots feature

MediaNovember 1, 2019

Cheat sheet: what the heck is a TikTok?

Tiktok screenshots feature

The Gen Z-targeted mobile application TikTok is finally being noticed by adults. But what is it? Here’s a quick explainer. 

What is TikTok?

TikTok was the most-downloaded app in the Apple store last year. It’s a mish-mash of the deceased Musical.ly and Vine, with over 500 million active users.

The app allows you to film segments and stitch them together with sound and visual effects. It’s used for lip-syncing, dancing, and cracking jokes that, honestly, I don’t get.

New Zealand’s most-viewed TikTok (by creator @jimsmowing123) currently sits at almost two million “likes,” and depicts highschoolers jumping over a muddy creek.

View post on TikTok

Is TikTok in New Zealand?

We’re always late to the app party, but we’ve finally arrived at this one. Currently, TikTok is the number one app in the Apple store’s entertainment section. It’s transforming youth culture by evolving the concept of the “meme” once more – video killed the Imgur star! 

The integration of every other app’s tools (stop-start filming, songs, filters, facetuning etc.) means it’s causing a Dada-ist resurgence in Gen Z. It’s absurd, it’s ironic and it’s anti-political. If you think your kids’ jokes don’t make sense, that’s because they don’t. You’re not missing a component, just the mindset. Youth these days are bizarre, wholesome, and relentlessly meme-ing. 

The app grew out of Musical.ly, which was targeted at preteens. This is why the main audience still skews young. It got past app-savvy parents by advertising itself as a creative platform rather than social media. Yes, TikTok today is a creative platform with some pretty crack up content, but as with any app you or your child uses, remember the second law of webdynamics: information cannot be destroyed, only transformed. Your kids’ faces are in someone else’s server.

This is particularly a concern for some because not all content on TikTok is child-friendly. India temporarily banned the app for broadcasting violent content, and young users have reported predatory behaviour from older users – but they mostly have to self-police. And with apps from competing governments and companies all on the same phone, they can.

So why is my child yelling “OK boomer” at me?

“OK boomer” is just the latest meme on TikTok. It’s both a dismissal and a rallying cry. Gen Zers will use the phrase in response to anything said by an adult. I got called a boomer the other day and I’m only 27. It’s a classic bit of teenage rebellion, but it also speaks to the generational cruelty boomers have inflicted on today’s kids. The Amazon is burning, climate legislation is toothless, homophobes and racists run wild with power, and rent – let alone owning actual property – is unaffordable. Go to school, think of your future… OK boomer – what future?

Why is TikTok in the news?

The app was developed by Chinese tech company ByteDance, which was valued at $79 billion last year. There were rumours the company was about to go public and was looking at an initial release in Hong Kong. They’ve denied this and said they have no plans to go public in Hong Kong in Q1. This could be interpreted as “we might do it in Q2”.

ByteDance is also working hard to ease political concerns over the use of TikTok. It’s alleged the app has censored content based around the Hong Kong protests and human rights breaches in Xinjiang. Earlier this year, it also settled allegations in the US that it illegally collected personal information from children.

Why is it important?

The US powers-that-be view TikTok as a threat. They see it as a way of disseminating information that isn’t owned by Apple or Amazon, so the government can’t control it. It uses a smart piece of technology – the AI that runs its algorithms and homepages is loved by users and advertisers alike. 

The app is a player in the technological cold war playing out between the US and China, as well as a potential political tool. In a letter to the director of National Intelligence, two senators stated: “TikTok’s terms of service and privacy policies describe how it collects data from its users and their devices, including user content and communications, IP address, location-related data, device identifiers, cookies, metadata, and other sensitive personal information … With over 110 million downloads in the U.S. alone, TikTok is a potential counterintelligence threat we cannot ignore.”