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A bunch of revellers have a blast at a music festival that marked the turn of the century: The Gathering. (Photo: Mike Hodgson Collection)
A bunch of revellers have a blast at a music festival that marked the turn of the century: The Gathering. (Photo: Mike Hodgson Collection)

PartnersNovember 22, 2020

Rave under Takaka stars: Remembering the trip that was The Gathering

A bunch of revellers have a blast at a music festival that marked the turn of the century: The Gathering. (Photo: Mike Hodgson Collection)
A bunch of revellers have a blast at a music festival that marked the turn of the century: The Gathering. (Photo: Mike Hodgson Collection)

Before Splore, there was a South Island music festival that celebrated ‘unity through diversity’ in the final years of the 20th century. In this piece originally published on AudioCulture, Gary Steel tells the tale of The Gathering.

To paraphrase a famous hippie festival homily, if you can remember it you probably weren’t there. Despite its relatively small audiences and short lifespan, The Gathering has gone down as New Zealand’s most transformative, influential and downright legendary music festival – at least to the subcultures it represented. Held near Nelson each New Year for six years, The Gathering represented New Zealand’s then nascent electronic music scene in all its tribal colours.

Tripping the light fantastic. It’s a phrase associated with dancing to music throughout the 20th century but takes on added significance when referring to psychoactive music and culture festivals like The Gathering.

At the tail end of 1996, electronic music fans of all stripes and affiliations and from far and wide converged on Canaan Downs near Nelson, to bring in the New Year in a fashion that would see The Gathering etched into our collective memory as the most potent representation of the “new thing”, a crystallisation of synthetic sounds and organic participatory spirit. Four thousand revellers would dance until they dropped, enhanced not by alcohol – which was banned from the event – but typically by hallucinogenic drugs, and sometimes just the transporting qualities of the music itself. There was no violence and no casualties.

Inspired by the Goa trance phenomenon that had fired up international outdoor festivals earlier in the decade and with the main stage devoted to variations of that style, the festival promoters sensibly added five alternative stages as well to represent the diversity of electronic music at the time, including a stage for dub, trip-hop and drum & bass, another for house, funk and disco, two separate ambient areas (one electronic, one acoustic) and a stage for the really banging stuff, hardcore house and industrial.

Its timing was perfect. Electronic dance culture in New Zealand had really started building up a head of steam by this point, and The Gathering brought together a confluence of DJs and music creators eager to share their wares with an audience inspired by dance culture’s levelling ability to bring people together for a good time that was a world away from the typical rock gig.

Roots Foundation at The Gathering, 2000. (Photo: AudioCulture)

To many repeat attendees, that first iteration of The Gathering offers fond memories as it had the freshness of a new event, great weather in an amazing setting, offered a variety of new and exciting acts – including Salmonella Dub, Unitone Hi-fi and Jed Town’s ICU – and with its artworks and lighting displays and cast of roving stilt-stalking, fire-eating freaks, the “vibe” was just right.

But The Gathering was actually the bastard child of a previous festival, Entrain, which had been the product of a messy divorce. Held in the three years prior to the first The Gathering, Entrain was a more flagrantly hippie, “tribal” style festival with its musical emphasis on trance. After the 1995 Entrain, its technical crew took off on a research mission to Europe, and while they were away, its core crew put the concept that became The Gathering together, with more of an emphasis on musical diversity and better production values. Organised by Grant Smithies, Josephine Cachemaille, Mel Rutherford-Dower, Tim Owens and Murray Kingi, The Gathering would turn out to be a hugely successful attempt at capturing the zeitgeist.

Kingi had started out as a DJ and sound engineer at Entrain, but became frustrated at the festival’s limited ambitions. In a 2003 piece by Perry Williams he’s quoted as saying: “I loved the idea of the outdoor party but I really just felt playing trance was pigeonholeing people into a particular form.” Kingi’s emphasis was on ramping up the production values, while Smithies largely inspired the versatile approach to music programming.

Josephine Cachemaille held the role of general manager and event coordinator for the first two Gatherings, in 1996/97 and 1997/98. She ensured the events had a strong harm reduction/health and safety focus, and later went on to write national dance party event guidelines for the Ministry of Health.

With no financial backing the team took a huge punt that the festival would work, and that the crowds would come to the remote site. It paid off, and got the ball rolling for what would become increasingly ambitious festivals over the next five years. As one report rhapsodised: “Communities sprang up in unlikely places. People wandered aimlessly in the woods and stumbled across tribal drumming circles or groups of strangers blissfully staring at the sky.”

For the organisers, it was a trial by fire, and a dozen crew members stayed on for several weeks after the event to clean up.

The Gathering, 1998-99. (Photo: Mike Hodgson Collection)

For many, the 1996/97 and 1997/1998 festivals define The Gathering’s ethos. Set at Canaan Downs, the first (1996/97) festival featured an expanded line-up, beefed-up production values, and the major media coverage brought big crowds. Eight-thousand punters turned up to revel under the stars, despite the protestations of Sergeant Jim Burrows of the Motueka police, who suggested that the venue be changed, “preferably to somewhere in the North Island.” It was also the year that a proper documentary was made about the festival.

After being involved in the first two events, Josephine Cachemaille and Grant Smithies resigned by the time of the 1998/99 festival, citing disagreements over how the budget was being managed.

The next event remained successful (for many it was the best-ever iteration of The Gathering.) Once again, there were eight-thousand attendees and the branding was cemented with an on-site radio station and a Kog label CD release.

The looming problem, however, was the spectre of budget blowouts and in 1998/99, despite healthy attendance, costs had spiralled by 1000 percent, and the festival lost around $60,000.

And then, the next year, it all went horribly wrong. The Gathering had never been profitable, largely because of the huge costs of putting a festival on in the middle of nowhere. Hiring and transporting loads of equipment up rickety roads to an obscure location was prohibitively expensive. If The Gathering’s financial footing was already precarious, then the disastrous turn-of-events at the 1999 festival – which was affectionately named G2000 – would send it down an irreparable spiral of debt.

Photo montage for The Gathering, 1997-98. (Photo: Justin Redding)

Auckland’s Sweetwaters Festival in January 1999 had collapsed, owing millions in unpaid bills, and suppliers burnt by that less-than-sweet experience suddenly demanded money upfront from The Gathering.

The turn-of-the-century festival was, on the face of it, The Gathering’s biggest turnout yet. Numbers were well up but there were at least 5000 forged tickets, and the costs involved in getting more equipment, more acts and 1500 crew made it a risky exercise; one which drew much criticism from former organisers.

And then, there was the rain. The Gathering’s gorgeous unspoiled location was awe-inspiring in good weather but, even then, temperatures dipped towards zero during the night. This time, the whole place was flooded, and The Gathering turned into a rescue mission. One frequent Gathering punter, electronic musician Adrian Dentice, describes it thus: “All these kids had just turned up in their club gear and were close to death. It was hard out. A friend was the doctor on site. He was sending people down the hill in droves with hypothermia. And the whole event was badly organised. The staff were all fucked up and not prepared at all.”

As they did every year, Pitch Black performed the set leading up to the New Year countdown, and immediately afterwards had to help with the rescue mission. As Mike Hodgson noted, tents were flooded or washed away and many were facing hypothermia, so there was no alternative to pitching in and helping. The Salvation Army was drafted in to deliver warm clothes. Police noted that the only thing preventing mass stampedes and pandemonium was the “loved-up” state of the crowd.

According to the organisers, on January 1 about half the audience gave up on what was supposedly a three-day event because of the flooding and rain and mud. And according to at least one attendee I spoke to, the organisers were lucky that there weren’t any fatalities.

Pitch Black performing at The Gathering, 1998-99. (Photo: Mike Hodgson Collection)

The first of the new-century festivals – this one christened G1 – finally acknowledged the adversity and potential danger of the previous site by shifting to Cobb Valley in Golden Bay. Unfortunately, the rot had started to set in. With Kingi taking the reins and the original collective disintegrating, The Gathering’s continuance relied more on branding than any sound financial footing. Numbers were down at both G1 and G2 and many of the performers that had graced the stage year after year decided not to return.

After such overwhelmingly positive media coverage in the first few years, suddenly the winds of change seemed to be against The Gathering, with local and national newspapers reporting on audience incidents at what had always been a peaceful festival as well as sensationalist stories of drug abuse.

After the underwhelming G1 festival Kingi talked about moving the festival to the North Island, and later in the year it was revealed that The Gathering was in serious financial strife. Despite this, G2 went ahead to diminished interest from both performers and dwindling audience numbers.

Ironically, it was the last festival that television comedian Te Radar visited for his entertaining and sometimes witheringly sarcastic look at The Gathering, Gather Round – Radar Goes To The Gathering. Great one-liners include: “As midnight approaches the trance zone was awash with people writhing like fish on a trawler deck.” And then there’s Radar’s description of the hardcore zone: “This exhilarating freedom of expression soon proved to be quite exhausting. At this point a strange cacophony of sound reminiscent of a bucket of locomotives in a sea of bolts began assaulting my ears.” And the dancing: “When aerobics instructors go to hell this, I imagine, is what classes will be like.”

Despite appearances by premium acts such as The Black Seeds, Pitch Black, Salmonella Dub, Minuit and DLT, G2 had lost its mojo. And in a move that seemed to go against The Gathering’s egalitarian principles, it brought in hugely expensive ($75,000) UK house music DJ John Digweed – by helicopter, no less – to unleash his bouncy tunes for the revellers. The move didn’t pay off and attendance was down to 6000, half the numbers they needed to break even.

It was reported that when Kingi left the site, disgruntled unpaid staff stole much of the equipment, and to further muddy the waters, the office was broken into and hard data about the last few years taken. This explains the anomaly of The Gathering tribute website (run by former publicist/organiser Alison Green) having scant information about the last few festivals, despite the details of previous years being well documented.

The Gathering, 1998-99. (Photo: Mike Hodgson Collection)

Despite its inauspicious ending, The Gathering is assured its place in the history of great New Zealand music festivals. “It changed people’s lives, it was an amazing event and everybody has a story about The Gathering,” writes Green on the site she manages and collates.

Green describes the site at Canaan Downs as being both a blessing and a curse; that the very fact that it was hard to get to made it special, but also caused sometimes insurmountable issues. That there was only one tiny, winding, precipitous road going into the site. “Every single piece of equipment had to go miles and miles up a windy, treacherous hill.”

Green’s views echo those of many when she notes that The Gathering marked the peak of rave culture’s popularity and the flowering of electronic music in New Zealand, and remarks on the different kinds of music all coming together to create “unity through diversity.”

Pitch Black’s Mike Hodgson noted at the time that, at its best, The Gathering “joined nature with music in a way that didn’t make it too hippie or nightclub or too K-Rd”, but that as dance culture got more commercial, so did the festival, and that eroded the very thing that provided its initial impetus.”

Kingi concurs with what made The Gathering special: “It was pretty much a life changing experience straight off. The people there weren’t violent. Everyone looked after each other. It was a good feeling.”

This content was published in partnership with AudioCulture, the noisy library of New Zealand music. You can read the original piece here.

Keep going!
Eric Hill (left) and Paul Barber and a tray of Goodtime pies (Image: Tina Tiller)
Eric Hill (left) and Paul Barber and a tray of Goodtime pies (Image: Tina Tiller)

The BulletinNovember 18, 2020

Mince and cheese to pepper shroom: The evolution of the petrol station pie

Eric Hill (left) and Paul Barber and a tray of Goodtime pies (Image: Tina Tiller)
Eric Hill (left) and Paul Barber and a tray of Goodtime pies (Image: Tina Tiller)

In a time of changing tastes, diets, supply chains and ways of working, Goodtime Pies has had to constantly adapt. Alex Braae examines the evolution of the humble pie. 

The petrol station pie has always been a classic, but it has come a long way since being a lunch of last resort. Once a driver would have been lucky to avoid getting soggy pastry wrapped around some meat of untold origins. 

But consumers are much more discerning now, and these days the pie warmer is a thing of beauty. Every baker hoping to survive has had to make changes, coming up with innovative fillings and ensuring crispy pastry. That means quality control and attention to detail being baked in, and sometimes it may even mean ditching meat altogether. 

But it starts with the pastry. It’s where a pie gives its first impression. And as award-winning pie company Goodtime Pies discovered, the appearance of the pie – the golden crust of the pastry – is what draws customers to the glass of the cabinet. 

“The biggest thing for people is that they first buy with their eyes. They want to look at that whole cabinet and see a pie that looks really appealing to them. So we spent a lot of time on our pastry. We’re known in the industry for our unique type of soft and tender pastry,” said Goodtime managing director Eric Hill. 

He can’t go into what exactly Goodtime does to get the pastry like that – trade secrets and all. But Hill can say it took a lot of experimentation and development to get there, followed by getting the processes right to make it taste the same every time – if not look exactly the same. Hill said customer feedback suggests people don’t necessarily want total standardisation in the look of the pies. 

“It looks a bit wonky, and looks like it might have been made out the back or at your local bakery – we try to provide that more homemade look. Every pie looks a little bit different.”

That’s not necessarily an easy thing for a major baker to do, given they’ve also got some huge orders to fill regularly. Across bakeries in Napier and Christchurch, Goodtime has about 90 bakers, and just over 100 people in the company overall. 

And as Kiwi diets have evolved, Goodtime has had to change with them. One of the most striking trends in eating habits over recent years has been a gradual shift away from meat – people are either cutting down their intake, going vegetarian, or going full-on vegan. About 3% of the population is currently vegan, and 10% is vegetarian, according to figures given by Hill. That’s partly driven by environmental and animal welfare concerns around the impact of meat farming. 

Goodtime picked up on the trend and started producing vegan pies in 2017, a format Hill said has been enthusiastically embraced. “We were the first commercial pie maker, working alongside Z Energy, to launch a commercial vegan range of pies. So we had to pioneer the process, and pioneer the pastry.” 

Fancy AF. The award-winning pepper shroom pie (Photo: Supplied)

It proved to be extremely popular. “It was a little bit like the Lewis Road Creamery incident, in which we ran out of stock. Then we had to madly make some more. That really opened our eyes to how much of a shift there had been in consumers, and how much of a demand there was.” About 60,000 pies are made every day, about 5% of which are vegan, up from a base of zero four years ago. 

That demand doesn’t necessarily mean an explosion in the numbers of committed vegans – rather it’s a case of people being much more open to exploring vegan diets than before. “The majority of people purchasing these non-meat products are actually meat eaters, or flexitarians, that just want to eat less meat. They’re not necessarily wanting to eat no meat, but they do want to eat less,” said Hill. 

Next on the agenda is the development of a vegan sausage roll, using a pea protein base for the filling. That’s part of an emerging category of food known as “alternative meats” – effectively substitutes for meat that aim to replicate the taste and texture of animal flesh. But it’s very difficult to make a substitute taste as good as the real thing, so at present Goodtime’s vegan pie range is about bringing the best flavours out of vegetable recipes. 

One offering in their range is the pepper shroom flavour, which recently won the best commercial pie category in the Vegan Pie Awards. As a pie, it fills the gap between the vegan and meat-eater space, with the pepper and gravy combining for satisfyingly hearty undertones. Goodtime’s Korma Vegetable pie was the runner-up in that category. Both were created by qualified in-house chef Paul Barber. 

While 2020 has been a particularly challenging year for all businesses, for Goodtime their supply chain issues have been going on for much longer than Covid-19. The adaptability in their product range partly reflects a mindset of being able to meet difficulties with flexibility. 

It started last year, when a major drought in Australia impacted wheat supplies, driving up the price of flour. After that, African Swine fever decimated pig herds in China, which in turn led to price spikes for meat on the global market. “At one point, we were actually talking about whether we can get meat supply, not about how much the price was going to be,” said Hill. After getting through all of that, Covid-19 came along, though Goodtime was able to keep operating as an essential service. 

Sales crashed in the first week, with lockdown slashing demand. But from there, it has been a steady climb back up, with a few shortages in product along the way. “It was just about having to be on your game, being really agile on a daily basis, and adjusting accordingly,” said Hill.  

The biggest change of all for Goodtime has been a change in the image of how healthy pies really are. Hill cited a famous urban legend about each pie having “a golf ball worth of fat” – but it wasn’t true at the time, and certainly isn’t now. “The percentage of fat in pies has come down considerably over time, so the standard pies now have a heck of a lot less fat across all manufacturers.” 

As the awards show, Goodtime’s innovations were the right calls to keep up with consumer tastes, particularly moves towards more interest in vegan and health conscious diets. And as those trends accelerate, it leaves them well placed to get hungry drivers to continue to wrap their hands around their golden pastry. 

This content was created in paid partnership with Z Energy. Learn more about our partnerships here.