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(Image: Tina Tiller)
(Image: Tina Tiller)

PoliticsApril 8, 2024

The Christopher Luxon dictionary of corporate speak

(Image: Tina Tiller)
(Image: Tina Tiller)

An operationalised, strategically aligned, actionable guide to the phraseology of prime minister Christopher Luxon.

The prime minister loves business jargon. Luxon’s 36-point action plan is full of pledges to “take decisions” and “raise the energy”. But his media team is slowly beating that instinct out of him, and it’s a real shame.

It’s cute seeing Luxon embrace his true self. Corporate speak makes him feel comfortable, it reminds him of his young, carefree days at the University of Canterbury business school, where he provided operational efficiencies in beer pong and accelerated leveraged opportunities on the dancefloor.

Like all politicians, sometimes Luxon’s corporate speak is just word-salad. But sometimes, our prime minister is actually trying to communicate with us. He just forgets normal people don’t spend their spare time reading books with titles like Seven Steps to Synergising Success because, well, they are normal people. It’s a sad sight, like a baby desperately trying to tell its parents what it needs, but it doesn’t quite have the words. 

Out of pity, we compiled a guide to some of Luxon’s favourite bits of business school jargon, what they mean, and where he probably learned them. 

Chunk it down 

Example: “You still have to chunk it down and actually execute components on it.” – Luxon on government reforms. 

Definition: To break a larger project or goal into smaller tasks. 

Origin: Like most business school jargon, this sounds like a common-sense phrase that has probably existed forever, but Luxon almost certainly learned the phrase from the 2004 book The Success Principles: How to Get From Where You Are to Where You Want to Be by Jack Cranfield

Big rocks

Example: “We need to elevate up and say, ‘Well, what are the big rocks and the additive things that actually the other parties are bringing to our agenda?” – Luxon on the coalition negotiations. 

Definition: Big rocks are your priorities. It’s part of an analogy about filling a jar with rocks. If you put the big rocks in first, you can still fit the smaller rocks around them. But if you fill it with small rocks first, you’ll never be able to fit the big rocks. 

Origin: The big rocks analogy was popularised by the 1989 self-help book The Seven Habits of Highly Effective People by Stephen Covey. 

Nicola Willis and Christopher Luxon on the campaign trail promising to get us back on track.(Image: Getty Images)

Deliverables 

Example: “We are looking ahead to actually deliver a set of deliverables that will help our vision of New Zealand to take root and come to pass.” – Luxon’s instructions to his MPs at their 2024 annual retreat. 

Definition: Deliverables are the things that must be delivered throughout a project. It includes the final product, but also things like reports, updates and prototypes that need to be prepared along the way. 

Origin: One of the earliest examples of the term is from the Work Breakdown Structure, a “deliverable-oriented” method of project management developed in 1962 by the US Department of Defense.

Operationalising 

“We are operationalising our government.” – Luxon, on operationalising the government. 

Definition: No, it doesn’t just mean making the government operate. In science, operationalisation means to take a vague concept and try to define it with measurable observations. For example, personality differences are vague, and the Meyers-Briggs test is an attempt to operationalise them. In business and government it’s about trying to create standardised, repeatable processes even for big, vague goals (like getting our mojo back). 

Origin: The idea of operationalism was coined in the 1927 book The Logic of Modern Physics by Percy Williams Bridgman, and eventually spread to the social sciences and business schools. 

Core competency

Example: “We’ve got to focus on what our core competency is and what our advantages are and what we can actually do to help.” Luxon, on New Zealand’s involvement in the war in Ukraine. 

Definition: The attributes that make a person or company stand out from the competition. For example, Luxon’s core competencies are his business experience and saying words like “core competencies”. 

Origin: First used in the 1990 book The Core Competence of the Corporation by C.K. Prahalad and Gary Hamel.

Value chain

Example: “We don’t generate enough value from what we do because we can’t get ourselves up the value chain to generate higher-value products and services.” – Luxon, on the quality of education in New Zealand. 

Definition: The value chain is the process by which a raw product becomes more valuable and therefore more profitable. Chopping down a tree is at the bottom of the value chain. Then, someone adds value by cutting it into timber, and someone else creates even more value by turning that timber into a house. 

Origin: The term “value chain” was first introduced in the 1985 book Competitive Advantage: Creating and Sustaining Superior Performance by Michael Porter.

Luxon after saying some of these words, presumably (Photo: Fiona Goodall/Getty Images)

Results-driven 

Example: The coalition government will make decisions that are… results-driven. Interventions that aren’t delivering results will be stopped.” – Coalition agreement between National and Act. 

Definition: Managing an organisation based on achieving outcomes, rather than being overly focused on adhering to strategies or processes. 

Origin: The concept of results-driven management is most often credited to the 1954 book, The Practice of Management by Peter Drucker, though he referred to it as “management by objectives”. 

Benchmarking 

Example: A big part of that is to know whether you’re actually benchmarking your performance and knowing whether you are or are not hitting the mark and doing the right thing.” – Luxon on whether councils should have to do audits. 

Definition: To set a specific standard that you can be measured against. It might be better for a business to benchmark itself against its competitors, rather than just looking at overall sales. 

Origin: A benchmark was originally a form of survey marker, chiseled in stone to form a bench for a levelling rod, so the measurement could be accurately repeated in the future. It reached the business world in 1979 when Xerox undertook benchmarking studies to compare itself to its competitors. It was popularised by the 1989 book Benchmarking: The Search for Industry Best Practices that Lead to Superior Performance by Bob Camp. 

Key Performance Indicators

Example: Luxon has publicly said he would set KPIs for other National Party MPs.

Definition: KPIs are commonly used in the corporate world to measure whether an employee is doing a good job, especially if their work can’t be directly linked to a financial result. 

Origin: Key Performance Indicators as a concept have existed for basically all of human history, but the phrase was popularised among business nerds by the 1996 book The Balanced Scorecard: Translating Strategy into Action by Dr. Robert Kaplan and Dr. David Norton.

Mission creep 

“Fundamentally, there has been mission creep with the Reserve Bank.” – Luxon on the Reserve Bank’s dual mandate. 

Definition: Mission creep refers to when an organisation’s mission becomes broader and vaguer over time, until they lose sight of what they were originally meant to be doing. 

Origin: The first recorded use of the phrase is in a 1993 Washington Post column by Jim Hoagland about the battle of Mogadishu – “Beware ‘mission creep’ in Somalia. It quickly became a common phrase in the military and business world. 

Decision gates 

Example: “You take those big topics and you chunk them down by decision gates as well through the quarter.” – Luxon on his second quarterly action plan. 

Definition: Decision gates are part of a model of product development called the Stage Gate process. It breaks down the process into five phases, from idea to launch. Between each phase is a “gate” where you have to decide whether to continue the project, modify or scrap it. 

Origin: First introduced in the 1988 article Stage-gate Systems: A New Tool for Managing New Products by Robert G. Cooper.

Gates of implementation 

Example: “It’s just making sure that as we go through the gates of implementation of different decisions that we’re taking, that we’re actually consciously working, moving forward.” – Luxon on his government’s action plan. 

Definition: Once you have passed through the decision gates, I guess there are another set of gates where you implement things? 

Origin: Gates of implementation does not appear to be a thing. As far as I can tell, no one has ever said these words before. Is this the title of Christopher Luxon’s future business bestseller?

This dictionary will be updated as new vocabulary is introduced.

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Grant Robertson in the RA Vance Stand at the home of cricket, the Basin Reserve.
Grant Robertson in the RA Vance Stand at the home of cricket, the Basin Reserve.

PoliticsApril 6, 2024

At the cricket with Grant Robertson

Grant Robertson in the RA Vance Stand at the home of cricket, the Basin Reserve.
Grant Robertson in the RA Vance Stand at the home of cricket, the Basin Reserve.

After 15 years as an MP and six as finance minister, Grant Robertson is moving south to take on another challenge: the University of Otago. Having farewelled parliament, he caught up with Toby Manhire to talk tax battles lost, the Covid legacy and the lure of Dunedin.

Of the 20 years Grant Robertson worked at parliament – five as a staffer and 15 as an MP – the final lap, it’s fair to say, was not his favourite. After his close friend and colleague Jacinda Ardern quit as prime minister in the first breath of election year 2023, Robertson (having twice come within a whisker of the Labour leadership before) checked the gauge on his own tank and forwent the job, backing another close friend and colleague, Chris Hipkins.

Shortly afterwards, the income insurance scheme he’d sponsored was aflame on Hipkins’ big policy bonfire. Then the tax switch, complete with a new wealth tax, that Robertson championed alongside David Parker was unceremoniously snuffed out by the then prime minister via a statement from Lithuania. As finance minister, Robertson had to swallow a big boondoggle-flavoured rat in the form of the GST off fruit and veg policy. Oh, and the election was lost, calamitously, with Labour shedding almost half its 2020 votes. Can’t have been much fun.

“I mean, it wasn’t great,” he said. “But, on the flipside, right now watching what the government is doing is the very reason why despite those things not going the way I wanted them to, I was still there to fight. Because there was a lot more to fight for than just those policies. In the case of both the tax and the income insurance, I feel like they will have their day. Eventually, people will think we need to have something more comprehensive for a big economic shock when people lose their jobs. And on the tax, I’m convinced that will happen as well. Timing is everything in politics. And my timing was probably a bit off on those particular areas. But I still believe in them. And I still think they’re important. It’s important work.”

Gone By Lunchtime

A conversation with Grant Robertson at the cricket

Former Labour MP Grant Roberston joins Toby Manhire for a special on-location interview at the Basin Reserve in Wellington to discuss his career, life beyond politics and the White Ferns' chances as t...

At times it must have stung, however, given the big job was for a moment his for the taking. “I thought about it. Obviously I thought about taking the job …  But I stand by the decision. I knew I didn’t have inside me what I knew the job required. And I was happy to carry on and support Chris, and hopefully get us another team. But I don’t regret the decision.”

We were talking between clunks of leather on timber, blasts of music and orbiting sirens at the Basin Reserve (a ground which, Robertson was willing to put on the record in bipartisan accord with his successor as sports minister, Chris Bishop, is unequivocally the home of New Zealand cricket).

We’d chosen the location not just in the hope of achieving the first ever politics podcast episode recorded at a New Zealand cricket ground, but as a kind of bookend alongside another interview I’d done with him at Wellington’s great sporting roundabout, during a men’s test in 2016. Then, I asked the opposition spokesperson for finance which Black Cap he most resembled. “I’d like to think I’m a cross between Kane Williamson and Ross Taylor. I’m here to steady the ship. But I’ve been around for a while now, got a few games under my belt. There to do the hard work in the middle order,” he said, before straight-batting an attempt to extend the metaphor into Taylor’s fraught experience of leadership.

Then deputy PM Grant Robertson at bat during the ICC Women’s Cricket World Cup 2022 match schedule announcement at Hagley Oval, Christchurch, December 15, 2020. (Photo: Kai Schwoerer/Getty Images)

Today, it’s the third T20 between the New Zealand and England women’s teams. So which White Fern would Robertson – whose time as sports minister stood out for his advocacy of women’s sport and hosting a trifecta of women’s world cups, in cricket, rugby and football – resemble? “I think I have to identify with a retired White Fern, don’t I?” he said. “So probably Katey Martin,” he decided, nodding up from our seats in the RA Vance Stand towards the commentary box in the eaves where Martin was describing another New Zealand slump against England. 

Political punditry for Robertson then? Not for a long time, he was quick to stress. Not given the status of his next gig, as vice-chancellor of the University of Otago, on the campus where he was once student president. There’s been a bit of pushback on the appointment of a non-academic to the position, but “that was pretty expected”, said Robertson. “There hasn’t been a non-academic in the vice-chancellor’s role ever, in 154 years. So I think that had to be expected. And maybe a little bit of [questioning around] can I make the transition out of politics to this, but I’ve got a pretty long history with Otago. And I like to think of myself, to use a Jacinda-Ardernism, as academic-adjacent.”

But back to tax. In his valedictory address, Robertson plainly underscored his view. “New Zealand’s tax system is unfair and unbalanced,” he told a packed chamber. “I felt like I needed to say it,” he said a few days later from a rather more ordinary, plastic seat at the Basin, his arms folded around the New Zealand Commonwealth Games logo on his T-shirt. “I mean, it’s no secret to anybody that I have had a couple of cracks at trying to address the unfairness and the lack of balance, both when we worked on CGT [a comprehensive capital gains tax plan] when we were in government with New Zealand First and the Greens, and then latterly in the package that David Parker and I were working on.

“Circumstances conspired to mean that those two efforts didn’t succeed. But it doesn’t change my view on that. And Chris Hipkins spoke a little bit about that in his speech that he gave on Sunday. And I think, you know, there has to be action in that space.”

The speech was the Labour leader’s laying out of values, which invited a discussion on the reforms required to a tax system which Hipkins assesses as both “inequitable” and unsustainable”. If only, I suggested, Labour had had an opportunity to address that with something like, you know, a historic one-party MMP majority government. 

“Yeah,” he said with a brief wistful laugh. “And, as I say, I had a plan that was heading in that direction. Obviously, Jacinda had made some comments about what she was prepared to do and not prepared to do,” he said, in reference to the former prime minister’s guarantee, following NZ First’s full handbrake application, that she would never introduce a CGT. “We had to work our way through that. We wanted to get it right. I felt like we were heading in the right direction. Chris didn’t. And he was the leader. And I think we had to respect that. So, yeah. The three years of majority government was definitely a period where I felt we could make that change. But we just didn’t quite get there in the end.” 

Which of the two – a comprehensive capital gains tax or a wealth tax – would he prioritise? “I think both are doable … Both would make a difference to that fairness question. Obviously, a CGT is a more known quantity, there are more of them in existence around the world. But they also come with exemptions and exclusions and things. A wealth tax is less tried, but does take to the super wealthy, for whom you feel that there really is a gap in what they’re paying. So I think either would be doable. And either would be a really good start to addressing some of the issues we’ve got.”

The challenge that towered above everything in the Ardern-Robertson years, of course, was the pandemic. The Covid response, which included a massive injection of money into the economy, is what Robertson will be judged on – for good or ill – for years to come. To take one impact, however: how does he feel today about the ripples of what might be called a K-shaped recovery, which saw the property-owning classes get richer while efforts to tackle poverty stalled?

That was a function of the fundamentals of New Zealand’s economy, he said. “Unless we did an intervention that fundamentally changed the nature of the New Zealand economy, the people who were in a strong position were going to do well … We were trying to hold still. We were trying to make sure that people kept their jobs, that businesses stayed afloat. And as a result of that, the status quo got expanded, almost. And the Reserve Bank do make decisions independently about what they’re going to do. They … injected money supply into the economy. The banks then lent that money, in the same way that they always lend money, largely to property. So in the absence of an intervention that undid that very, very deep-seated structure of the New Zealand economy, that was one possible result.”

He said: “I accept it. I accept that property values did inflate. Again, we were in the unknown. We had no idea what was going to happen. We were trying to cover all our bases. And ultimately, when I put the scorecard together at the end, I’m happy with what we did.”

Among other things, Robertson is looking forward to being closer in Dunedin to his mum. “As I said in the speech, I have spent a lifetime trying to match my mother, in a way. She’s an extraordinary person, in so many ways: intellectually, compassionately, just as a person generally … A lot of the value basis that I have in that, and that my brothers have, comes from mum and her outlook on the world. And she’s still very interested politically …”

If he’s not available for punditry, then, perhaps she could take it on. “Tell you what, she would make a fantastic political pundit. I’m not sure the shorter form would be good for her, though.”

Follow Gone By Lunchtime on Apple Podcasts, Spotify or wherever you listen to podcasts.

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