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PoliticsApril 12, 2017

Say ‘nice to see you’, not ‘nice to meet you’ – early campaign lessons for Stanford, Erica

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In her first entry for our new Election 2017 Candidate Diary series, National candidate Erica Stanford recounts the decision to stand for East Coast Bays, the mounting pressure with just over five months to go and the struggle to remember names and faces.

The last time I kept a diary it was 1995. I was 16. Barkers’ track pants and beefy tees were on high rotation, Green Day had just released Dookie and, according to 16-year-old Erica, Billie Joe Armstrong rulz 4eva. Flicking through the pages it was embarrassingly full of teen angst, emotion and high school crushes.

It’s 2017. I haven’t bought a single pair of track pants since high school. Green Day has just released Revolution Radio and I am taking my drumming mad nine-year-old daughter Holly to their concert in May. Clearly, Billie Joe Armstrong still rulz 4eva. So, as my Green Day prophecy held true I thought I would stay true to 16-year-old Erica and write a full account of the emotional highs and lows of my journey. I’m not sure which would sell better, the diary of a teenage Shore Girl or the diary of a 38-year-old wannabe politician, but we’ll see how we go.

I love the East Coast Bays. And that’s why I am campaigning to become the National Party MP for my home electorate. I was born here, went to Rangitoto College, got married on the Okura Estuary, and I’m raising my kids here. I am invested and involved in this community and I am absolutely committed to making this an even more prosperous, dynamic, close-knit and safe place to live.

I’m positive about the future under a National government. The last 10 years have thrown up some incredibly tough times, with two devastating earthquakes and a full-scale global financial meltdown. Despite this, we have pulled ourselves out of recession, created jobs and opportunities, lifted incomes and delivered better public services. Our low debt, low unemployment and strong economy means that we now have a lot more choices open to us than most countries. It’s having those opportunities and helping to shape them that excites me about potentially being in parliament.

‘If I want to meet every voter in the electorate before September 23, I need to meet 261 people each day.’ Photo: supplied

Those first few weeks can be daunting. As a new candidate, campaigning for the first time, it takes a certain type of courage to rock up to a stranger’s door and start talking about yourself. Or stop them outside a supermarket and shake their hand. Or to see your giant, oh-so high-def, face on hoardings across the electorate. I am in awe when I see public figures get up at the drop of a hat and give a five-minute, off-the-cuff speech. Putting yourself in a position where these things are a daily reality is not normal for most people. And it was certainly not normal for me.

What is normal for me is being terrible with names and faces. Both of these things feel like they might be important in this game. My husband is constantly whispering in my ear people’s names as they approach (he has even made flash cards of MPs for me, bless him). One of the first lessons I have learned while campaigning is to always say nice to see you rather than nice to meet you, to avoid those embarrassing situations where you’ve clearly forgotten the first time you met someone. So far I have to say that everything is going exceptionally well: I have only introduced myself to MP Chris Bishop twice.

Getting that first door knocked on, that first flyer handed out, that first speech made and that first hoarding up have made it all feel real; it feels like the campaign has really begun. But I have to say that I draw a lot of confidence from the overwhelming response I am receiving on the ground. I have had nothing but kind and supportive words, encouragement, and offers of help, even from the drunk guys that called me late on a Saturday night after rediscovering the flyer I had left with them earlier in the day. I have total confidence that their mad props and big ups will turn into votes come September. After two months of campaigning, I am absolutely loving getting out and meeting people, listening to their stories and asking how I can help.

Things aren’t always easy. The hardest thing in all of this has been coming to grips with the time I will have to spend away from my kids. This weighed heavily on me for a long while. My husband, and I spent a great deal of time talking it through and working out a plan to make sure that the impact on our family through the campaign and beyond was as positive as possible. I have to say that the kids have taken it all in their stride. They constantly amaze me with their enthusiasm and excitement about the changes in our household. They have, however, voiced concerns about Dad’s rock-hard, chicken nugget dinners. It’s not to say I don’t get twinges of that ever-present mother guilt. I took my son Alex to his first school visit last week and there were a few tears shed. Needless to say, they weren’t Alex’s.

Erica Stanford and family. Photo: supplied

I am infinitely grateful. I have an incredible support team around me and one of the things you realise very early on is that an electorate campaign is a massive task and is most definitely a team game. My campaign team turn up to meetings, plan the year, fundraise, organise my flyers, spend hours knocking up hoardings on Saturday mornings, and generally look after me.

MPs and senior ministers have called, emailed, written, and visited me to offer encouragement and support. It’s not every day that you get a call from the deputy PM just checking in to see how you are getting on. Nikki Kaye joined my campaign team on a 6km walk for the Motutapu Restoration Trust and then very cleverly cashed in that favour (with interest) by signing me up for a 10 km run in the Masters Games. Her support and advice on work-life balance and being a young female politician has been nothing short of amazing.

It’s high pressure and it’s high stakes. The reality is, that at this stage in the campaign most people haven’t met me and I have a lot of work to do. I am, most likely, no different to other new candidates in that we all need to fit campaigning in around life. I have a job, two children, a husband and a household that needs to be run. Life is a crazy mix of continuing my full-time work, school pickups, kids’ activities, homework, meal preparation, meetings, campaigning, finding time to exercise, feeling guilty about not exercising, and picking up the shredded toilet paper that constantly litters my house, because, you know, this is the perfect time to adopt two house-destroying kittens, isn’t it?

Looking back at what we have achieved so far in this campaign, I am blown away. This year we have put together a campaign team, fundraised, skinned the campaign car, delivered our first flyers, published articles, door knocked, and campaigned outside supermarkets and on main streets. I have engaged with thousands of people in the community, delivered speeches, visited businesses, RSAs, retirement villages, organisations and schools, organised public meetings, erected hoardings, printed T-shirts and campaigned at events. The campaign is well under way!

Recently someone posted a comment on my Facebook page asking, “isn’t it a little early for #CampaignTrail?” It’s a fair comment, but for the first time in 30 years the name MCCULLY, Murray will not be on the East Coast Bays ballot paper. That’s a big deal. If I want to meet every voter in the electorate before September 23, I need to meet 261 people each day. If I have a day off then the next day, it’s 522. So the time for #CampaignTrail is now. But you know what? I absolutely love it.

I am STANFORD, Erica and I am the new National Party candidate for the East Coast Bays.


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PoliticsApril 11, 2017

Kiri Allan on standing in the East Coast, where times are hard and the people shine

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In her debut candidate diary for the Spinoff, Labour hopeful Kiri Allan explains why she decided to return to the East Coast and stand for parliament, and the devastating impact of flooding on Edgecumbe and the region.

Ko Mauao te maunga

Ko Tauranga te moana

Ko Ngāti Ranginui, ko Ngāi Te Rangi ko Tūwharetoa ngā iwi

Ko Kiri Lyndsay Allan tōku ingoa

I looked around the room and wondered how I got here. It was just after 7.30pm on a random Tuesday night and I was sitting in a circle of 20 or so other women and we had all just shared our high and low-light for the week. I had been invited to attend the meeting by a lady I had met at a local market the Sunday prior. I wasn’t quite sure what I had signed up to but when I turned up I found it was a church support group that “empowers women to overcome personal battles”. The low-lights that some of these women shared were confronting. I heard about families with four kids whose husbands had been laid off from work and were worried about where their next meal was going to come from.

I came away from this meeting feeling inspired by the good work that is being done in our communities to help support people in need but also uncomfortable. My uncomfortableness was because I was yet again reminded that these types of stories of hardship and poverty are not anomalies but have become all too familiar in the community in which I live.

A few years ago I married a girl from Teteko and we returned to live in my home electorate, the East Coast, after a long university and work stint in Wellington, multiple sojourns overseas and a brief working period in Hawke’s Bay. The East Coast is the largest general electorate in the North Island. It extends from the outskirts of Te Puke in the west, Whakatāne in the north, incorporating the entire East Cape down to Gisborne and Manutuke in the East. Inland it is comprised of Kawerau, Murupara, Opotiki, Taneatua and almost all of Te Urewera.

I was raised in Paengaroa, a small town on the western edge of the East Coast electorate with a population of 800. I am one of 10 kids but at an early age my aunty and uncle adopted me and became my mum and dad. From then, I lived my life in multiple worlds, with my pākeha father from Gore, and my mother (my biological aunty) from Te Puna. Despite being cash poor my parents raised me well. As a child of the 80s, my memories of home were of flannel shorts, kung fu shoes and a really tight knit community. I learnt the importance of hard manual labour and looking after your next-door neighbour. Despite the lay-offs that were occurring around us, our community provided refuge from a tumultuous economy. If you ran out of milk, it was a common practice to go next door with cup in hand to “borrow” some for your coffee.

When I returned home a few years ago, however, I have found that while some things stay the same, other things had definitely changed for the worse. The days of popping next door to snag a glass of milk seem to be almost a thing of the past. When milk is up to $5 a litre, and if you’re a solo mum that ends up with $20 discretionary spending at the end of the week, you know before you knock on the door, that milk comes at a lofty cost and so you tend to hesitate before you ask. I have found my own family are struggling. My sisters, all strong, articulate, incredible solo mums spend their days trying to chuck gas in the car, get food on the table and get kids off to sport, amidst humiliation and hopelessness because they are struggling to make ends meet. My brothers, all strong, young men were engaged by the criminal justice system in some form before the age of 16.

Kiri Allan with her mum. Photo: Facebook

I have put my hand up to be Labour’s candidate in the East Coast because life is really hard for many people these days. I think regions like ours need someone that understands the hustle and bustle of central government and that will be committed to making gains for our towns. Since I’ve been on the campaign trail, and have been invited into the homes of strangers, the town halls of small communities and the meeting rooms in churches, I’ve felt extremely honoured to have been welcomed, but incredibly uncomfortable with the state of New Zealand as it stands.

Kids are starving and are going to school without lunches and shoes, our elderly are being made to wait for much needed healthcare and just the other day I attended a farewell for a group of young guys that had all been laid off from one of the mills. Jobs are becoming a luxury, as opposed to an ordinary commodity. In this day and age and for a country with a “rock star” economy, I just don’t think it’s right that so many New Zealander’s will not be able to ever achieve the basics of having somewhere to live, and somewhere to work let alone something to hope for.

For those of you that have been watching the news, you will have seen that cyclone Debbie hit the East Coast electorate with tragic force and consequence. Edgecumbe, a 10-minute drive from my house, has been completely wiped out with the recent floods. The banks of the Rangitaiki river burst and flowed through people’s homes, businesses farms and orchards. Ruatoki, Murupara, Ruatahuna, Minganui and Poroporo, all small largely Maori populated areas, have also been severely impacted by the rainfall and were either flooded or completely cut off.

This flood is hitting people hard. On Saturday night, I along with about 800 people, attended a public meeting called by the Whakatane District Council to provide an update on what is happening. Emotions were running high as it was day three, and many residents were realising that their homes, their possessions and for some, their livelihoods had been washed away. The meeting started out as a bit of a disaster: one hour late and no sound system so people couldn’t hear a lot of what was being said. So I started live tweeting the meeting to get as much information out to people as possible. Residents were wanting answers and help. People were visibly upset, many looked sleep deprived, kids were crying out to go home and I saw elderly people there that looked like they were in complete shock.

From here, once the urgent responses and needs have been met, the spotlight will turn on where responsibility should lie for this disaster. The public meeting highlighted three key areas of inquiry: first, the residents had been raising alarms about the quality of the flood banks dating back to 2004 but nothing had been done; second, on the day of the flood, not one siren went off to warn the residents; and third, since the evacuation, Edgecumbe residents have felt that communications to them have been poor.

We are still in an official “state of emergency” with another cyclone on the way and the reality of the loss starting to sink in. Many people will never be able to return home. Some will not have insurance. In the kiwifruit industry, we are three weeks into the picking season. Owners are waiting to see if the crops are destroyed and our workers are waiting to hear if they will have work for the next few months.

In spite of the hard times facing our community at the moment, it is also times like this when I’m really proud to be from the East Coast. The “look after your neighbour when times are tough” spirit has not disappeared. People have taken in their whanau members, marae have opened their doors, people have given clothes and food and Facebook pages have been set up to offer help. Te Teko township has said anyone is welcome and Ruatoki residents have been facilitating the passage of food and clothes to those trapped in Ruatāhuna. Hundreds of people have dropped tools from their jobs and redirected their time, energy and resources to helping out those that need help most. Ki a koutou, ngā kaimahi e tū ana ki te tautoko ngā whānau o te rōhe, ngā mihi maioha ki a koutou.

I love our people, I love my homeland, I love the East Coast. I’m proud of our towns, and this week solidified that. We have some issues that need addressing but we pull together and help each other out when we need too.

I’ll be posting here on Spinoff my first-time candidate story as we plod on through the campaign trail. For those of you that are interested, I’m also doing “Kiri’s Coastie Chats”, a Facebook livestream at Kiri Allan – For East Coast, 8.30pm every Thursday evening. I’ll be breaking down politics into bite size pieces because I’ve realised 99.9% of New Zealanders don’t understand our political system (and how could they really, we don’t have civics education in schools … but I’ll save that rant for another week).

Until the next blog, hei kōnei rā.


This content is brought to you by LifeDirect by Trade Me, where you’ll find all the top NZ insurers so you can compare deals and buy insurance then and there. You’ll also get 20% cashback when you take a life insurance policy out, so you can spend more time enjoying life and less time worrying about the things that can get in the way.

This election year, support The Spinoff Politics by using LifeDirect for your insurance. See lifedirect.co.nz/life-insurance

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